Online Degree Programs by Subjects

Head Start to your Career with Online MBA in Marketing

This field of marketing comprises of the most important components of a business. If you possess the necessary qualification and experience to convince your customers, understand the business along with the trends and can develop marketing strategies to market the products, you can develop a lucrative career in this field with an online MBA degree in marketing.

Learning with Online MBA Degree in Marketing

If you are interested in pursuing a career in marketing, then an online MBA degree in marketing can help you. To be eligible for this online degree program, you should have an undergraduate degree along with GRE or GMAT scores preferably from an accredited college. It helps you to acquire managerial skills necessary for managing the marketing of a company. The coursework includes areas like contemporary management, marketing, international business, business information systems, accounting and finance.

Career with online MBA degree in Marketing

With an online MBA degree in marketing, the job opportunities are diverse and you can opt for areas like advertising & public relations, market research, product management, direct response marketing, business-to-business marketing, sales and sales management, international marketing, marketing models and systems analysis, marketing research, new product planning, retailing management, services marketing as well as distribution channel management. You can also become proficient in areas like advanced marketing, business management and business analysis skills.

An online degree in marketing can help you develop a career as the following:

  • International Marketing Manager who helps in promoting the products and services of a company in a global marketplace. You will be analyzing the demands of the consumers and finding out the requirement for new products and services. According to the U.S. Bureau of Labor Statistics the career outlook for marketing managers is likely to increase by 12 percent by 2018. PayScale indicates that the average salary of international marketing managers ranges from $63,004 to $119,739.
  • Marketing Specialists who help in the development and design of marketing programs. You would be involved in creating sales presentations, designing communication materials, coordinating project activities, and compiling reports on market trends, pricing, competitors and new products. The U.S. Bureau of Labor Statistics indicates that the profession is likely to grow 24 percent by 2018 and PayScale indicates that the annual average salaries would range from $31,503 to $61,453.
  • Marketing Consultants who develop and implement plans to help companies improve their business and increase their profitability. You will have to interact with advertising and promotion departments of the company to analyze and evaluate the specific goals, objectives and needs related to products and services. You will then develop marketing strategies to improve business. According to the U.S. Bureau of Labor Statistics this area is likely to grow around 84 percent by 2018 and the Payscale indicates that the annual average salaries of marketing consultants may range from $29,300 to $102,444

Therefore, an online MBA degree in marketing can help you to head start your career in the marketing field.