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Study Online Marketing Degree at DeVry University


Christine S. Baker
November 11th, 2009


By studying at DeVry University you will get the most detailed and career-oriented education. With experience of more than 75 years, DeVry University has widely been regarded as the leader in technology based business education. DeVry University works in collaboration with the top business leaders and American Marketing Associations in order to come up with programs that meet the requirements and desires of students. The university faculty helps students to develop valuable skills throughout their educational career.

Accelerated Degree Program at DeVry University

DeVry University provides an accelerated degree program schedule where students are able to complete their degree requirements in shorter periods. DeVry University uses an applications-based learning model that includes real-world experiences and projects. Teaching is conducted by qualified and experienced faculty members familiar with the newest trends in online education. A Member of the North Central Association, DeVry University is accredited by The Higher Learning Commission. DeVry University is also approved by the Maryland Higher Education Commission and Colorado Commission on Higher Education.

Master of Business Administration in Sales and Marketing

Sophisticated skills are an absolute must if you want to market and sell products in the present competitive business environment. By successfully earning a Master of Business Administration degree in Sales and Marketing from DeVry University, you have the necessary training to thrive in the field of sales and marketing.


The syllabus of this online degree program is designed to help you improve your communication and creative skills. At DeVry University, you can earn a Master of Business Administration degree in Sales and Marketing in a matter of three years. With the Master of Business degree in Sales and Marketing, you can work as a sales manager, marketing manager and advertising manager. You can also make a career in the field of marketing research and public relations.

Course Structure of DeVry University

The course structure of DeVry University Master of Business Administration in Sales and Marketing program is built around Terminal Course objectives. This ensures that important marketing concepts are practiced in every course. To earn a Master of Business Administration in Sales and Marketing degree, you need to finish four courses from the below mentioned electives:

  • Electronic commerce marketing management
  • Marketing research
  • New product development
  • Consumer behavior
  • Channels of distribution
  • Sales management
  • Advertising management

The course in marketing research from DeVry University gives you an overview of how to collect and analyze details so that marketing decisions can be readily taken. The course in marketing research includes written questionnaires, qualitative and quantitative research techniques, focus groups and telephone surveys. The main focus of this online course is on the analysis of marketing research that can assist managers in making decisions with regard to product features, target markets, advertising and pricing.


Courses in new product development offer a framework for planning, evaluation and implementation. From commercialization to idea generation, you will learn the vital workings of new product development routines.

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Posted in Online Education, Online Marketing Degree | 2 Comments »

    2 Responses to “Study Online Marketing Degree at DeVry University”

  1. There are several marketing techniques that are in use today.
    #1 You can purchase leads from a lead provider normal cost is approximately $25.00-$35.00 per lead and there is a minimum purchase amount like about 100 per purchase. Some of these are retreads, so you are really guessing which are real or is this someone that just like talking on the phone.There are cheaper ones but they have been around the block a few times. So you are really guessing on these leads.
    #2 There is telemarketing, but then there is the ?Do not call list? So you have to be careful there and not make a mistake or you will be sued.
    #3 Advertise in the local newspaper that you are now in the business of doing loans
    #4 You can direct mail to individuals that you are in the business of doing loans.I suggest you secure your own leads by leaving the office and spending time in a area that you want to work and get to know the people that could be your future clients. Thank you for this article! I’ve just found a really open archive about how to get rich. Try it!

    Reply

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