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Social media has brought a transformation in the way people seek employment and has made the recruitment process easier for many. This digital platform is being used extensively for personal as well as for professional use. It can be used for hiring prospective employees as well as for firing those who are not performing.
When a business is considering recruitment of new employees, various social media websites, like LinkedIn, Facebook and Twitter come in handy. Through these social media websites, companies can view various social media profiles and gather more information and different perspectives about those they want to recruit or those who have already applied for a specific position. Social media is more informal and going through social media profiles of prospective employees reveals a lot that a C.V alone cannot show.
If you are interested in pursuing a career of your choice and are on a lookout for a suitable position, you should use social media to network. There are numerous career opportunities that you can pursue with the right one.
Social media sites like LinkedIn, Facebook, and Twitter can help employees network and can result in job opportunities as well. Many people have been employed through LinkedIn as this website includes references of potential employees from ex-colleagues as well as officials from previous companies. Millions of potential employees update their social media profiles regularly on this site. Though job sites like Monster.com and CareerBuilder.com have been helping business in recruitment, social media sites have gained popularity in recent years to fill senior level positions.
These websites help in different ways in the job market, like helping in placement of qualified personnel in small and large businesses. According to a recent survey conducted by social media monitoring service Reppler, over 300 professionals were questioned about when and how recruiters check the social media profile of its job candidates. The study indicates that over 90% of recruiters check these profiles on social networks while conducting screening. 69% of them have not employed people after checking the content uploaded and updated in their social media profiles. About 68% have been recruited based on just their presence on these sites.
Current recruitment strategies of businesses are changing and are shifting from brick-mortar recruitment agencies to social media sites. In spite of having best college degrees, prospective candidates should actively use these sites for networking as this leads to better chances of getting employed in a business and field of their choice.
Tags: Career Advice, Employers, Online Learning
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2 Comments
Christine, I do think that social media is changing the face of recruiting, and I’m so glad you brought this up here in your article. I blog about medical billing and coding careers, and while I haven’t yet blogged about social media, you’ve inspired me to do so sooner rather than later. I know that as an employer, I now absolutely google people and would not hire individuals if I saw that they had questionable content on their social media sites, and you better believe most other companies are doing this too.
Anna Martin recently posted..Medical billing and coding jobs
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Occasionally you find a comment that generate new thinking – the right information at the best time! Thanks
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